A travel blog is among the popular and sought after niches in the blogosphere. For this reason, well- travelled people, travel websites or other travel-related business owners are encouraged to build a travel blog to promote their website or business or share their amazing travel experiences.
However, a travel blog requires a lot of time, effort and considerations in order for it to have a good online presence and survive the fierce competition in the online world. While there are several things that need to be done for a travel blog, there are also things to avoid. And smart travel bloggers should be aware of these both in order to achieve their blog’s success.
To start off, here are the things that a travel blogger should never do to his travel blog:
1. Blogging for yourself
While one of the purposes of blogging is to share one’s thoughts, knowledge or expertise, a blogger should also consider his readers, especially if he wants his travel blog to have a good online presence. While a travel blogger may have all the amazing travel experiences, he should resist the urge to post everything including those that are no longer interesting to the public.
When posting about travel experience, a travel blogger should ensure to share this in a way that will also be interesting to the readers. He can begin by considering what the readers will likely want to know about the place, exciting activities, establishments that shouldn’t be missed, and so on.
2. Leaving the travel blog without new posts for a long period of time
The consequences in this deed can come from different aspects such as the blog’s SEO, popularity and traffic.
Bloggers, especially the seasoned ones, are aware that Google regards a blog that has a continuous flow of new and fresh content. Also, new content that comes on a regular basis gives readers a reason to check out the blog every now and then, thus, making them revisit the blog frequently. And the more new content there is, the more chances that the blog gets articles that are liked, shared and promoted in social media.
3. Disregarding content quality
The blogger has to ensure the frequency of content but quality should never disregarded in any circumstance. It’s difficult to earn the readers and followers loyalty and a single poorly-written article can drive them away and unsubscribe from the blog.
It is completely understandable that quality may be sacrificed if a travel blogger will be forced to write articles more than what he can handle. But he should not feel responsible in creating the posts by himself.
There are a couple of ways in getting content with quality. One of these is by accepting guest posts from other travel bloggers. However, care should be exercised when doing this to avoid accepting posts with poor content and links that could drag down the blog’s rank in search engines.
Another way is by outsourcing travel content. A lot of travel bloggers and website already deem this as a life, or rather, blog saver especially during the times when they have more vital tasks to accomplish. It also allows them to leave more time in living their personal lives and enjoying their travels. The quality of the travel content should no longer be worried about since travel content outsourcers are always equipped with competent knowledgeable in the travel niche.
4. Monetizing the travel blog in inappropriate ways
Even when a travel blog has achieved good popularity, it should still make use of monetizing schemes that makes sense and avoid those that will not add any value to the blog or will make the blog seem unscrupulous. Among the money making ways that should be avoided in one’s travel blog are selling text links, including paid surveys and polls, or commissioning on plane ticket sales.
Being able to accomplish all the necessary things for a travel blog’s success will be useless if the travel blogger is committing mistakes all along. It is important to keep this list of things to avoid but it is more important to stay away from these deeds at all cost.
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helpful tips on how to create quality content and optimizing a travel blog.